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Atrial Fibrillation Association

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Joining forces to tackle global stroke risk

The AF Association (AFA) has announced its latest campaign to raise awareness of atrial fibrillation (AF), aimed at addressing inefficiencies in care and treatment to curb the incidence of AF-related stroke. This was announced at the European Society of Cardiology 2013 congress in Amsterdam, the Netherlands.

AF Association Founder and CEO, Trudie Lobban MBE says this is a vital step to reduce the prevalence of AF-related stroke worldwide: “In Europe alone, two million people suffer a stroke each year – and this number is expected to rise considerably unless we take action now. We will be hosting a multi-disciplinary roundtable meeting with world leading experts in cardiology and neurology, along with patient representatives to develop a consensus report on optimum management of patients with AF at increased risk of stroke.”

The campaign will be a collaboration between the AFA and Boston Scientific Corporation, promoting the value of uniting all those involved in AF care to improve patient outcomes and reduce AF-related stroke risk. Global Chief Medical Officer for Boston Scientific, Dr Keith Dawkins, explained the importance of joining forces with the AF Association: “We are delighted to welcome this collaboration to extend the awareness of AF risks and available treatment options for managing patients with AF who may have already suffered, or might be at risk of, AF-related stroke. We see this as an innovative alliance uniting heart and brain to redress life-limiting and potentially fatal strokes suffered due to AF, three quarters of which could be avoided.”

“We believe that this joint effort will be instrumental in raising awareness about World Stroke Day (29 October 2013) and sharing key messages through educational events and resources for patients, caregivers and healthcare professionals. One of these significant events will be AF Aware Week (24–30 November 2013), which will be the first week-long global initiative to promote better understanding of AF,” Dr Dawkins added.

Published on: September 18, 2013

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  • ArrhythmiaAlliance
  • Stars
  • Anticoagulation Europe
  • Atrial Fibrillation Association
 

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